Reliance launches Campa water at just ₹15 per litre, challenging Bisleri and reshaping India’s ₹35,500 crore bottled water market.

In the ever-evolving world of digital marketing, brands are shifting their focus from celebrity endorsements to micro-influencers. Unlike celebrities with millions of followers, micro-influencers (typically ranging between 5,000 - 20,000 followers) deliver something that’s priceless in 2025 authentic engagement.

In 2025, the way people search for information is changing faster than ever. For years, SEO (Search Engine Optimization) has been the backbone of online visibility. Businesses relied on keywords, backlinks, and optimized content to appear on Google. But now, AI chatbots like ChatGPT, Gemini, Bing Copilot, and Google’s Search Generative Experience (SGE) are answering questions directly.

SEO is both an art and a science, it requires creative content that resonates with audiences, as well as technical precision to satisfy search engine algorithms. To stay competitive in search results, marketers need reliable, data-driven insights into how their websites perform, what their competitors are doing, and where new opportunities lie. The good news? You don’t always need expensive, enter

The world of Search Engine Optimization (SEO) in 2025 is rapidly evolving. With AI-driven SEO tools, voice search optimization, and search intent personalization shaping the digital landscape, businesses must adapt quickly to stay ahead. If you want to dominate search engine rankings this year, understanding these emerging SEO trends for 2025 is non-negotiable.

In today’s digital world, marketing your business online is essential to reach more customers and grow faster. But many small businesses and startups hesitate to invest in expensive tools. The good news is — you don’t need to spend a fortune to get started.